Viewer analytics with video heatmaps

Video heatmaps are a powerful visual representation of the viewing behaviour of your website visitors.

By dragging your mouse pointer over the video you see exactly which parts of the video are watched more than others, which parts do not seem to engage viewers, and which parts are watched more than once, indicating particular customer interest.

Heatmaps are presented both as aggregate data as well as on the individual level with an approximation of the geographical location of the viewer.